May 2, 2019
AM 790 KABC TO BE THE RADIO HOME OF USC FOOTBALL AND MEN’S BASKETBALL
LOS ANGELES—USC has signed a 5-year agreement with AM 790 KABC to be the radio home of Trojan football and men’s basketball, USC athletic director Lynn Swann announced today (May 2).
USC will be the main sports property for KABC, which is part of CUMULUS MEDIA.
USC’s games also will be available via live stream on KABC.com, as well as on the TuneIn Radio app and on SiriusXM satellite radio. KABC also will carry the popular “Trojans Live” Monday evening show featuring USC coaches and athletics.
“We are very excited to be partnering with KABC to bring our football and men’s basketball game radio broadcasts to all of our fans throughout Southern California,” said Swann. “This is a wonderful pairing of organizations with long and strong traditions of success. A powerful station like KABC will help us strengthen the USC brand over the airwaves and bring great Trojan content to fans, supporters and alumni throughout the region. We are extremely proud to be the showcased sports property on KABC. It was important to us that our radio partner is without other team conflicts, thereby making USC its sports priority.”
Drew Hayes, Interim General Manager, KABC, said: “We are thrilled to partner with USC as the new radio broadcast home of Trojan football and men’s basketball and look forward to bringing the very best sports programming to passionate Trojan fans. With KABC’s powerhouse signal, and USC’s powerhouse teams, more Southern California sports fans than ever will enjoy the ultimate in sports programming. Our entire team is excited to be able to broadcast and live stream Trojans games, as well as the weekly Trojans Live Monday evening coaches’ show on KABC.”
Since 2006, USC football and men’s basketball game radio broadcasts had aired on KSPN-AM 710.
AM 790 KABC, which previously served as the flagship station for the Los Angeles Dodgers and Los Angeles Kings, serves all of Southern California with its 6,600-watt signal. It is Los Angeles’ first talk radio station, with such nationally-recognized hosts as Jillian Barberie, Dr. Drew Pinsky, Ben Shapiro, Leeann Tweeden, John Phillips and Peter Tilden. The station provides local news, weather, sports and traffic reports around the clock and has won numerous Golden Mike Awards for its reporting.
A leader in the radio broadcasting industry, CUMULUS MEDIA (NASDAQ: CMLS) combines high-quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the more than 250 million people reached each month through its 434 owned-and-operated stations broadcasting in 87 U.S. media markets (including eight of the top 10), approximately 8,000 broadcast radio stations affiliated with its Westwood One network and numerous digital channels. Together, the Cumulus Radio Station Group and Westwood One platforms make CUMULUS MEDIA one of the few media companies that can provide advertisers with national reach and local impact. The Cumulus Radio Station Group and Westwood One are the exclusive radio broadcast partners to some of the largest brands in sports, entertainment, news, and talk, including the NFL, the NCAA, the Masters, the Olympics, the GRAMMYs, the Academy of Country Music Awards, the American Music Awards, the Billboard Music Awards, and more. Additionally, it is the nation’s leading provider of country music and lifestyle content through its NASH brand, which serves country fans nationwide through radio programming, exclusive digital content, and live events. For more information, visit www.cumulusmedia.com.